{"id":233901,"date":"2025-04-15T21:53:55","date_gmt":"2025-04-15T19:53:55","guid":{"rendered":"https:\/\/visit-latin-america.com\/the-conquerors-of-the-ring-and-the-air-aeromexicos-new-campaign\/"},"modified":"2025-04-15T21:54:38","modified_gmt":"2025-04-15T19:54:38","slug":"the-conquerors-of-the-ring-and-the-air-aeromexicos-new-campaign","status":"publish","type":"post","link":"https:\/\/visit-latin-america.com\/en\/the-conquerors-of-the-ring-and-the-air-aeromexicos-new-campaign\/","title":{"rendered":"The conquerors of the ring and the air: Aeromexico’s new campaign"},"content":{"rendered":"\n

\u201cWe celebrate all forms of flying\u201d<\/em>. Aeromexico <\/a>is launching its new advertising campaign, \u2018Aeromexicanos\u2019, which pays tribute to the cultural heritage of lucha libre<\/em> (Mexican wrestling) in the country.<\/p>\n\n

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Inspiration from a cultural symbol<\/strong><\/h2>\n\n

Renowned for the incredible acrobatics performed by its wrestlers in the ring, lucha libre<\/em> is considered to be part of Mexico’s cultural heritage. These gravity-defying feats give the illusion that every time they fight, the athletes are able to fly. Aeromexico takes this idea a step further by treating each flight as an authentic work of art. This analogy highlights not only the skill and bravery of the fighters, but also the spirit of surpassing oneself and the feeling of national pride. <\/p>\n\n

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Une publication partag\u00e9e par Aerome\u0301xico (@aeromexico)<\/a><\/p>\n<\/div>\n<\/blockquote>\n