{"id":240553,"date":"2026-01-19T16:18:29","date_gmt":"2026-01-19T14:18:29","guid":{"rendered":"https:\/\/visit-latin-america.com\/?p=240553"},"modified":"2026-01-19T16:18:30","modified_gmt":"2026-01-19T14:18:30","slug":"intur-unveils-its-strategy-to-accelerate-nicaraguas-tourism-development-in-2026","status":"publish","type":"post","link":"https:\/\/visit-latin-america.com\/en\/intur-unveils-its-strategy-to-accelerate-nicaraguas-tourism-development-in-2026\/","title":{"rendered":"INTUR unveils its strategy to accelerate Nicaragua\u2019s tourism development in 2026"},"content":{"rendered":"\n<p><strong><a href=\"https:\/\/visit-latin-america.com\/en\/p\/nicaragua\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">Nicaragua<\/mark><\/a><\/strong> enters 2026 with a clearly stated ambition: to gain visibility, coherence, and hospitality capacity on the international tourism stage. To achieve this, the <strong>Nicaraguan Institute of Tourism<\/strong> (<a href=\"https:\/\/www.intur.gob.ni\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">INTUR<\/a>) presented its 2026 Work Plan, unveiled in <strong><a href=\"https:\/\/visit-latin-america.com\/en\/managua-between-volcanoes-and-markets-the-authentic-soul-of-nicaragua\/\" target=\"_blank\" rel=\"noreferrer noopener\">Managua <\/a><\/strong>by its co-director, Mara Stotti. This roadmap is based on seven strategic pillars aimed at strengthening the country\u2019s position as a safe, competitive, and growing destination in international markets.  <\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A strong tourism identity, locally and internationally<\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/visit-latin-america.com\/wp-content\/uploads\/2026\/01\/XI-Carnaval-Acuatico-de-Rio-San-Juan-2019-14.jpg\" alt=\"\" class=\"wp-image-240545\" style=\"aspect-ratio:1.5000837100284614;width:298px;height:auto\" srcset=\"https:\/\/visit-latin-america.com\/wp-content\/uploads\/2026\/01\/XI-Carnaval-Acuatico-de-Rio-San-Juan-2019-14.jpg 900w, https:\/\/visit-latin-america.com\/wp-content\/uploads\/2026\/01\/XI-Carnaval-Acuatico-de-Rio-San-Juan-2019-14-300x200.jpg 300w, https:\/\/visit-latin-america.com\/wp-content\/uploads\/2026\/01\/XI-Carnaval-Acuatico-de-Rio-San-Juan-2019-14-768x512.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\n<p>Promotion is the cornerstone of this strategy, with a dual objective: consolidate Nicaragua\u2019s presence in the domestic market while increasing its international exposure.<br>Nationally, over <strong>530 events<\/strong> are scheduled for 2026, including fairs, festivals, and cultural and sports gatherings, distributed across the country. This initiative aims to energize destinations beyond established hubs and stimulate domestic tourism flows.  <\/p>\n\n\n\n<p>Internationally, <strong>124 targeted actions<\/strong> are planned, combining participation in trade fairs, digital campaigns, familiarization trips for operators and media, and strategic partnerships with the <strong>Central American Tourism Promotion Agency<\/strong> (<a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/catacentroamerica.com\/\">CATA<\/a>). The goal is clear: position Nicaragua as a <strong>multidimensional destination<\/strong>, capable of integrating into regional itineraries while highlighting its unique features.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Diversifying the offer and structuring new routes<\/strong><\/h2>\n\n\n\n<p>To cater to diverse traveler profiles, the plan focuses on <strong>creating new tourist routes and corridors<\/strong>, updating destination maps, and launching <strong>16 new tourism products<\/strong>. The approach emphasizes experiences built around the country\u2019s natural and historical resources, connecting rural, coastal, and less-visited areas. <\/p>\n\n\n\n<p>Simultaneously, INTUR aims to highlight emerging destinations with a complementary approach between territories. Volcanoes, lakes, tropical forests, and adventure activities are designed as interconnected elements within more structured itineraries, capable of extending stays and redistributing visitor flows. <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em><strong>Our article:<\/strong><\/em> <strong><em><a href=\"https:\/\/visit-latin-america.com\/en\/chinandega-volcanoes-coasts-and-a-still-little-known-pacific-territory\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chinandega: volcanoes, coasts and a still little-known Pacific territory<\/a><\/em><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<blockquote class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CGIoZJXhWyE\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CGIoZJXhWyE\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">\u5728 Instagram \u67e5\u770b\u8fd9\u7bc7\u5e16\u5b50<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CGIoZJXhWyE\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Visit Nicaragua (@visitanicaragua) \u5206\u4eab\u7684\u5e16\u5b50<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Infrastructure and sector skill development<\/strong><\/h2>\n\n\n\n<p>The strategy also relies on investments to strengthen the competitiveness of the tourism offer. Several projects are underway: improvement of theme parks, recreational spaces, and public areas linked to visitor experience, accompanied by public and private investment incentives. <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em><strong>Our article:<\/strong><\/em> <strong><em><a href=\"https:\/\/visit-latin-america.com\/en\/nicaragua-a-new-coastal-route-reshaping-access-to-the-pacific\/\" target=\"_blank\" rel=\"noreferrer noopener\">Nicaragua: a new coastal route reshaping access to the Pacific<\/a><\/em><\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>At the same time, INTUR will implement training programs<strong> targeting over 13,000 tourism actors<\/strong>, in coordination with technical education institutions. The goal is to raise service standards, professionalize providers, and strengthen hospitality capacities nationwide. <\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Local value chains and territorial coordination<\/strong><\/h2>\n\n\n\n<p>Another pillar of the plan is strengthening links between tourism and the local productive sector. Business meetings, sector exchanges, and events are planned to integrate small local businesses into tourism value chains. <\/p>\n\n\n\n<p>The \u201c<strong>Presence and Direct Communication<\/strong>\u201d initiative will intensify field visits, working groups, and exchanges with local entrepreneurs. This approach aims to improve coordination between INTUR, municipalities, and public and private institutions, ensuring better information flow between national and local levels. <\/p>\n\n\n\n<div style=\"height:70px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Beyond the volume of announced actions, this plan reflects a clear intent: <strong>to regain control of tourism development<\/strong> rather than letting dynamics evolve in a fragmented way. The strategy seeks to bring together long-dispersed actors, integrate marginalized territories, and view tourism as both an economic and cultural lever. <\/p>\n\n\n\n<p>If this coordination endures, 2026 could mark a turning point beyond a successful season: a better-structured, more legible Nicaraguan tourism capable of supporting gradual and balanced growth.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-small-font-size\"><em>Photos : INTUR<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nicaragua launches INTUR\u2019s 2026 plan to strengthen tourism, diversify destinations and boost promotion, infrastructure and training nationwide.<\/p>\n","protected":false},"author":11,"featured_media":240549,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16783],"tags":[32224,32229,32226,22106,32222,19572,13013,7824,26914,19705,26981,32220,32231,32230,32228,17263,32233,32217,32216,32218,15739,7633,30294,19693,11674,7573,19960,8147,13621,9924,32221,17213,17212,20005,32236,32235],"class_list":["post-240553","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-adventure-travel-nicaragua","tag-business-roundtables-travel-sector","tag-central-america-promotion","tag-central-america-travel-2","tag-coastal-travel-nicaragua","tag-community-tourism-en","tag-community-tourism","tag-cultural-tourism","tag-destinations-emergentes-en","tag-digital-marketing-tourism","tag-emerging-destinations-2","tag-intur-plan","tag-lakes-forests-nicaragua","tag-local-suppliers-tourism","tag-multi-destination-central-america","tag-nature-travel","tag-new-tourism-products","tag-nicaragua-destinations","tag-nicaragua-tourism-2026","tag-pacific-nicaragua","tag-rural-tourism","tag-sustainable-tourism","tag-tourism-competitiveness","tag-tourism-development-en","tag-tourism-development","tag-tourism-growth","tag-tourism-growth-en","tag-tourism-infrastructure","tag-tourism-investment","tag-tourism-training","tag-tourism-value-chains","tag-tourisme-culturel-en","tag-tourisme-durable-en","tag-tourist-infrastructures","tag-travel-experiences-nicaragua","tag-travel-industry-nicaragua"],"_links":{"self":[{"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/posts\/240553","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/comments?post=240553"}],"version-history":[{"count":3,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/posts\/240553\/revisions"}],"predecessor-version":[{"id":240560,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/posts\/240553\/revisions\/240560"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/media\/240549"}],"wp:attachment":[{"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/media?parent=240553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/categories?post=240553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visit-latin-america.com\/en\/wp-json\/wp\/v2\/tags?post=240553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}